We use cloud software almost every day, but we are often unaware of it. The best-known examples are eBay and Amazon. But there are also more and more cloud software offers for creating mailings and advertising mail. Both for private needs, such as the creation of invitation cards, as well as in the business environment, the use of a mailing software in the cloud offers.

What advantages does a cloud software offer over classic software that has to be installed and maintained on your own computer? The advantages of the example of a mailing software are explained in more detail below.

Cloud Software Advantages at a Glance

Unlimited Availability

With cloud software, you can work independently of time and place. Cloud Software is available 24 hours a day, 24 hours a day, 7 days a week, and can be used anywhere with an internet connection. In this way, working hours and forms can be flexibly adapted to individual requirements and needs. By comparison, the use of the classic software is tied to the machine on which it was installed. Sometimes you have the option to install a software on two to three devices, but at the latest, if you still have to do something or supplement from the resort briefly, you will come up against its limits here.

The services of many cloud software providers also include the ability for multiple users to access and work with the application at the same time. This guarantees a smooth workflow and leads to a sustainable process optimization.

Significant Cost and Time Savings

To use cloud software, you do not have to purchase an expensive license and you do not have to install additional programs. Also, special hardware or large storage space is not necessary. This saves time and money for the procurement and implementation of new programs.

In addition, cloud software eliminates the need for costly updates since they are already included in the price and are provided by the vendor. This also ensures that the cloud software is always up to date.

Great Flexibility and Low Risk

With cloud software, the scope of use can be flexibly adapted to actual requirements. Usage-dependent payment models only ever pay for the service or service that is actually used. In this way, demand peaks can be optimally compensated.

Also, the risks in terms of operation, maintenance and capital requirements can be reduced by using a cloud software.

Powerful capacities and professional software can be used without having to procure them with high capital expenditure.

Especially for smaller sub-themes or for companies, for example, send a mailing to their customers only once a quarter and do not want to buy a costly software license, a cloud software is an optimal alternative.